The tech world recently saw exciting news in AI. Adobe is developing a generative AI video model for its Firefly family. This model will add new tools to Premiere Pro, a popular video editing platform.
These tools will let users create video and handle objects with text prompts. This is similar to Photoshop’s Generative Fill feature. Users can also extend the length of video clips using these AI tools.
Unlike past Firefly updates, Adobe has not set a release date for these new video tools. They only mention that it will happen this year. Adobe showed an early demo of what their video model can do, but they have not confirmed plans to integrate Premiere Pro with AI from other providers.
Adobe calls these third-party AI integrations an “early exploration.” The idea is to give Premiere Pro users more choices. Users could use Pika to extend shots or Sora and Runway AI for B-roll. Adobe also plans to use Content Credentials labels on AI-generated clips. These labels will show which AI models helped create the video.
This development shows how AI is changing video editing. It highlights the push for more advanced tools in creative software. The combination of Adobe's own AI model and third-party integrations could offer users more flexibility and power.
The demo of Adobe’s video model raised excitement about its capabilities. Users are eager to see how these new tools will enhance their projects. The ability to generate video from text and adjust clips easily is a big step forward.
As Adobe continues to work on this project, users of Premiere Pro can look forward to using these advanced tools later this year. The integration of AI in video editing is a significant advancement that will likely lead to more creative possibilities.